For Executive & Leadership Coaches
A shared language,
from session one.
A validated instrument and a formation path to build every 1:1 engagement on — plus the system to run your client roster without patching together three different tools.
What Every Coaching Practice Runs Into
Every engagement starts from scratch
Without a shared instrument, the first several sessions of any coaching relationship are spent just establishing a common vocabulary for what you're actually working on together.
Insight fades between sessions
A powerful realization in the room rarely survives the week without something concrete to return to — a mirror the client can revisit on their own, not just your notes.
Your roster outgrows a spreadsheet fast
Client history, session notes, and the arc of each engagement multiply quickly. Most coaches patch this together with generic CRM tools never built for coaching specifically.
Results are hard to show, even when they're real
Coaching works, but proving it — to a client, to their organization footing the bill — usually means anecdote instead of a measurable before-and-after.
How It Works
1. Take the LIA yourself
Free, 63 items, about 15 minutes — a real baseline reading Attitude, Behavior, and Character, before you bring it to a single client.
2. Baseline every new engagement
Start each coaching relationship with the same instrument — a shared vocabulary and a real starting point, not a cold open.
3. Coach against a formation path, not just a conversation
The Leadership Academy gives your clients somewhere concrete to work between sessions — the same nine-virtue architecture the mirror already showed them.
4. Run your whole roster on Troika Leader
Clients, engagements, and session follow-through in one place — built for coaching, not repurposed from generic sales-CRM software.
What This Includes
The LIA as your baseline instrument
63 items across Attitude, Behavior, Character — a shared starting language for every new coaching relationship, and a real way to show growth over time.
The Leadership Academy as homework that matters
Courses built on the same nine-virtue architecture as the assessment — somewhere real to send a client between sessions, not generic reading.
Troika Leader for your roster
Clients & engagements, cohorts & groups, sessions & follow-through — purpose-built for a coaching practice, not adapted from sales software.
Measurable, honest progress
Bands, not scores — a mirror your client can see move over the life of an engagement, and something concrete to show whoever's footing the bill.
Built by a Coach Who's Also a Practitioner
Dr. J holds a Ph.D. in Leadership Studies and has coached leaders directly for 28 years — the ABC model isn’t a framework built to license, it’s the one he’s used in the room, tested against real engagements first.
See It From the Client Seat First